Conversie optimalisatie algoritme

Tijdens de hackathon, die cervinomarketing onlangs organiseerde, werden patronen ontdekt die kansen bieden om advertentiecampagnes tot 550% effectiever te maken. Zelfs met een relatief eenvoudig conversie optimalisatie algoritme werd inzicht verkregen in mogelijke manieren om de conversie ratio te verhogen. Conversies tot 550% hoger Een van de teams heeft met behulp van een Chaid analyse…

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Google Data Studio vs Klipfolio

Dit artikel is eerder in het Engels verschenen in ons blog, hierbij de Nederlandse vertaling. Bij de introductie van Google Data Studio in 2016, werd het direct omarmd door online marketing bureaus en grotere organisaties. Vooral door de huidige gebruikers van de Google 360 suite. Maar wordt het ook de defacto reporting tool voor bureaus? Zeker niet zomaar.…

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Cervinoboard partners with Leadfeeder

July 1st 2017 — Cervinoboard and Leadfeeder are officially launching their partnership with a joint mission to help online marketing agencies gain and keep more clients. This partnership is another step in Cervinoboards aim to build a valuable eco-system for online agencies in Europe. Why Leadfeeder After testing and trying several lead identification tools for…

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Custom built Klipfolio features

As you know, our main goal is to make it very easy for agencies (and their clients) to collect, interpret and present online marketing data. We use Klipfolio to visualize the data, and we add our own technology and data intelligence to make Klipfolio even more powerful. We’ve been working on a few new custom…

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Klipfolio-training

Outline Klipfolio training As announced during the Klipfolio customer appreciation event on September 27th, we’re launching a Klipfolio training program. Although it’s still in bèta (so please give us your input/needs), we do have a clear view of what the training will look like and who should attend. Klipfolio training summary Goal is to enable…

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adform dashboard new adform api

On October 31st 2016, the Adform api related to campaign statistics will change. The Campaign Statistics Service and Campaign Performance Report Service will no longer be available and will be replaced by the Adform reporting stats api. Adform dashboard Our Big Data Engine has recently been updated to anticipate on this change. It now presents…

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google analytics dashboard for multiple accounts

Check out this new time saver for agencies: a Google Analytics dashboard for multiple accounts. See the performance of all your clients at once with Cervino Marketing’s Smart Agency dashboards. Here’s a sneak preview of what’s just around the corner: Google Analytics dashboard for multiple accounts, e-commerce edition. This smart dashboard (made with agencies in…

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review klipfolio pros cons

We use Klipfolio for visualisation of marketing, sales and CRM data coming from different systems. What makes it THE tool for us is that Klipfolio is really flexible. It is possible to connect to any datasource in many different ways and to visualise the data in many different form, shape, color and size. In this review…

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